Intelligence doo became a member of the most prestigious association for “Mystery Shopping” in the world MSPA

Intelligence doo is in the Netherlands on February 26, 2015. became a member of the most prestigious association for “Mystery Shopping” in the world – MSPA . In this way, the goal of the management was achieved for Intelligence doo to become the first and only Serbian company that has membership in MSPA , and at the same time it is also a corporate member of ESOMAR (the umbrella association for market research and consumer behavior in the world).

As published by Tanjug and reported by Blic , E-kapija , Poslovno jutro and other business portals, membership in MSPA is a recognition of the company for its past work in the field of developing this method and its successful application in practice. Therefore, in Serbia it is possible to conduct the most precise and sophisticated market research and consumer behavior tests, which provides the economy with key information from the domestic and foreign markets.

“Mystery Shopping” is a very attractive method of measuring service quality, performance and shopping experience. The reports enable the clients of Intelligence doo to react quickly and urgently if necessary, and to make long-term strategic decisions on the other hand.

Being a “mystery shopper” is serious work that requires training and precise preparation, but at the same time it is fun and interesting.