{"id":13224,"date":"2024-02-13T14:08:06","date_gmt":"2024-02-13T13:08:06","guid":{"rendered":"https:\/\/intelligence.rs\/miljan-premovic-for-business-magazine-on-neuroeconomics-and-neuromarketing\/"},"modified":"2024-02-13T14:08:06","modified_gmt":"2024-02-13T13:08:06","slug":"miljan-premovic-for-business-magazine-on-neuroeconomics-and-neuromarketing","status":"publish","type":"post","link":"https:\/\/intelligence.rs\/en\/miljan-premovic-for-business-magazine-on-neuroeconomics-and-neuromarketing\/","title":{"rendered":"Miljan Premovi\u0107 for Business Magazine on neuroeconomics and neuromarketing"},"content":{"rendered":"<p>For <em>Biznis.rs<\/em> magazine, our director Miljan Premovi\u0107 spoke about neuroeconomics and neuromarketing. In an article published in the December\/January 2024 issue, the simplified neurological process of decision-making from the perspective of economics and marketing was explained. <\/p>\n<div class=\"editor\">\n<div id=\"output\" class=\"textarea highlight-restored\" data-type=\"output\" data-variant=\"cyrillic\">\n<div>For example, marketing is inherently multidisciplinary because it contains scientifically verified elements from psychology, sociology, statistics, probability, economics&#8230; and now parts of neurology. Studies in this sense are important because they contribute to a clearer picture of consumers, but Miljan Premovi\u0107 emphasized in an interview with a journalist that they cannot become the basis for decision-making. <\/div>\n<div><\/div>\n<div>So, although there are interpretations that it is enough to do only neurological research as a basis for making decisions and that people can practically be semi-hypnotized and make purchases, this is generally not the case. It would neither be normal nor ethical. <\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-10334 alignleft\" src=\"https:\/\/intelligence.rs\/wp-content\/uploads\/2024\/02\/Screen-Shot-2024-02-13-at-1.55.39-PM-424x600-1.png\" alt=\"\" width=\"424\" height=\"600\"><\/div>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-10336 alignnone\" src=\"https:\/\/intelligence.rs\/wp-content\/uploads\/2024\/02\/Screen-Shot-2024-02-13-at-1.55.51-PM-398x600-1.png\" alt=\"\" width=\"398\" height=\"600\"><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For Biznis.rs magazine, our director Miljan Premovi\u0107 spoke about neuroeconomics and neuromarketing. In an article published in the December\/January 2024 issue, the simplified neurological process of decision-making from the perspective of economics and marketing was explained. For example, marketing is inherently multidisciplinary because it contains scientifically verified elements from psychology, sociology, statistics, probability, economics&#8230; and<\/p>\n","protected":false},"author":7,"featured_media":11047,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211],"tags":[],"class_list":["post-13224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market-news-intelligence"],"_links":{"self":[{"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/posts\/13224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/comments?post=13224"}],"version-history":[{"count":0,"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/posts\/13224\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/media\/11047"}],"wp:attachment":[{"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/media?parent=13224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/categories?post=13224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/intelligence.rs\/en\/wp-json\/wp\/v2\/tags?post=13224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}